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Quick Start Guide

Get started with FAII in under 5 minutes

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What is FAII?

FAII combines multiple intelligence modules to provide comprehensive digital presence insights:
  • SERP Intelligence - Real-time search engine ranking monitoring using web scraping
  • Chat Intelligence - AI platform brand mention tracking and sentiment analysis
  • Campaign Automation - Automated monitoring workflows and scheduled reports
  • Competitor Tracking - Comprehensive competitor analysis and benchmarking

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How FAII Works

FAII uses advanced web scraping and AI analysis to deliver actionable insights:
  1. Web Scraping - Automated browsers navigate search engines to collect real-time ranking data
  2. AI Analysis - Large language models analyze chat responses for brand mentions and sentiment
  3. Data Processing - Raw data is processed, stored, and made available through APIs and dashboards
  4. Automated Reporting - Scheduled campaigns deliver insights via email, Slack, and webhooks

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Technical Architecture

Backend Processing

Node.js and Python modules handle data collection and analysis

Web Interface

HeroUI React application for campaign management and visualization

Data Storage

Supabase PostgreSQL for reliable data storage and real-time updates

API Layer

Laravel REST API connecting frontend to intelligence modules

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Intelligence Modules

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SERP Intelligence

Uses Puppeteer-based web scraping to monitor search engine rankings in real-time:
  • Real-time ranking tracking across Google, Bing, and other search engines
  • SERP feature monitoring (featured snippets, knowledge panels, local packs)
  • Competitor analysis with side-by-side ranking comparisons
  • Historical trend analysis with 12+ months of data retention

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Chat Intelligence

Leverages OpenAI’s API to analyze brand presence in AI conversations:
  • Brand mention detection in ChatGPT and other AI platforms
  • Sentiment analysis of brand references and context
  • Question generation to probe AI responses systematically
  • Competitive intelligence comparing brand visibility

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Campaign Automation

Coordinates intelligence gathering through automated workflows:
  • Scheduled monitoring (hourly, daily, weekly campaigns)
  • Multi-platform integration (Google Analytics, Search Console)
  • Automated reporting via email, Slack, and webhooks
  • Alert system for ranking changes and new opportunities

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Use Cases

Monitor search rankings in real-time, track keyword performance across search engines, and identify ranking opportunities before competitors.
Track how your brand appears in AI conversations, monitor sentiment across AI platforms, and protect brand reputation in emerging AI channels.
Manage multiple client campaigns simultaneously, generate automated performance reports, and provide data-driven strategic recommendations.
Identify content gaps in search results, track content performance across platforms, and optimize for both traditional search and AI-powered responses.

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Next Steps

Quickstart Guide

Get up and running in minutes

SERP Intelligence

Learn about search monitoring

Chat Intelligence

Track AI platform mentions

API Reference

Integrate FAII with your applications

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